Management

In a recent Three Secrets For Increasing Profit® workshop I asked participants how much profit they want to make. It is an important question because you can’t hit a target that doesn’t exist and it’s impossible to build an intelligent plan unless you have measurable goals.

The start of the new year is a time for resolutions and fresh starts. Do you have a habit you want to drop or one you’d like to develop? Whether you are trying to adopt a new one or drop an old one, change is hard. Good intentions aren’t enough. It helps to have people supporting you.

There are some things that don’t change very much …  there are others that do. Social media for example. Ten years ago had anyone heard of a Social Media Coordinator? But with Facebook, Instagram, YouTube, Twitter, and all of the other things out there, how is anyone, supposed to keep up with it all and still run a business? These are all new tricks and when you are an old dog like me you need help with that stuff. Earlier this month we got help.

This is an exciting time of year for me. Thanksgiving is awesome, and I have a lot to be thankful for. But that’s not the excitement I’m feeling right now.  The excitement comes right after calves are weaned and cows preg-checked. Why is that so exciting? (I’m glad you asked.)

I reviewed articles in Harvard Business Review, Forbes and Fast Company on resistance to change. The articles laid out the 12 reasons, the 10 factors and the 5 keys to resistance. The more I read, the more convinced I am that they have it ALL wrong! 

No, Not that wall. I’m thinking of the emotional walls we build that divide us from one another. When it comes to building those walls we are master carpenters. We are so good that we build walls without even knowing we are doing it.

Rotational grazing doesn’t work. It doesn’t work for at least two reasons. One reason it doesn’t work is that, rather than rotationally graze, most people rotationally overgraze.

I don’t remember my first day of school. Mom didn’t record it on her iPhone. (The iPhone wouldn’t exist for another 45 years.) I suspect I was mostly in shock, overwhelmed by the new surroundings, the new people, the new rules, etc. 

What would you have to do to increase profit in a business where you couldn’t control costs? You’d have to increase production per animal, increase the number of animals you carry and hope for higher prices. These are the strategies most ranchers have followed, and Universities have recommended, for generations.